Hugh's Brain

Philippe (Phil) Chabot

3 min read

Philippe (Phil) Chabot

Content/social media team member at UBI Works/SES. Transitioned from contractor to employee ~April 1, 2026. Manages social media metrics and content creation across all SES accounts.

Role

  • Social media performance tracking and reporting (Facebook, TikTok, Instagram, YouTube)
  • Content creation — clips, thumbnails, YouTube titles
  • Uses Gemini and GPT tools for thumbnail generation and video title optimization
  • Handles accounts: Commonwealth, Floyd, UBI Works

Employment Details

  • Transitioned from contractor to employee effective ~April 1, 2026
  • Salary: $25,416/year, 5 days/week
  • PTO: 25 days (9 statutory + 16 vacation), paid regularly
  • Quebec address but works in Ontario — payroll compliance being monitored
  • Payroll starts April 15, 2026

Content Strategy Notes

  • Gemini preferred over GPT for thumbnails — more emotionally resonant
  • Some clips posted only on X and Bluesky due to Facebook/YouTube copyright restrictions
  • Strong content: robots + UBI clips, Citibank exec calling UBI a “productivity dividend”
  • Jon Stewart basic income clip performs well

Timeline

  • 2026-04-01 | Social media metrics review: 1.5M impressions/month, 1M on Facebook, strong Facebook growth

  • 2026-04-01 | Benefits plan renewal discussed with Ken

  • 2026-04-02 | Employee payroll profile setup via Liam and Cassidy

  • 2026-04-29 | Social media review call with Ken + Liam: Mark Carney clip +826% engagement on X, UBI Works at 326K YouTube, Blue Sky above 3K threshold, Facebook Reels >100K views on several posts, YouTube views reduced post-copyright-strike (-2 subscribers). Action: review caption Ken tagged in Notion for Brett Atcox repost. Referenced in 2026-04-29-ubi-works-social-media-review. [Source: Zoom meeting summary, 2026-04-29]

  • 2026-04-29 | Joined UBI Works operations update as a permanent employee (introduced by Liam). Prior role: UBI content + Andrew Yang campaign support. Referenced in 2026-04-29-ubi-works-operations-update. [Source: Zoom meeting summary, 2026-04-29]

  • 2026-05-27 | Social media & AI content meeting — reported Instagram/X follower drops due to platform-wide bot cleanup (not content quality). TikTok and Facebook showing healthy growth; Commonwealth TikTok reach unexpectedly high. Discussed AI displacement content (Chinese court case, AI worker compensation), tax inequality framing (Queens nurse 12K taxes). Covered Mallory McLaughlin AI jobs plan and Mark Cuban token tax concept. Raised skepticism about retraining program effectiveness. Plans to release language AI strategy the following week. Quebec health insurance update: Liam exploring HSA alternative to expensive group plans. Referenced in 2026-05-27-ubi-works-social-media-ai-content. [Source: Zoom meeting summary, gmail_id 19e6ae478c51664a, 2026-05-27]

  • 2026-05-26 | In social-media-production: Phil asked Hugh to read an article about AI and job displacement, pull quotes, and suggest tweet options. Phil selected a quote from Nicholas Salazar (Fund for Guaranteed Income): “The goal is to help participants transition and find another job. Without the support of basic income…” — Phil highlighted the risk of “permanent unemployment”. Phil drafted a follow-up reply: “In the AI economy, income security is job-search infrastructure.” Hugh endorsed it as a strong kicker. [Source: Slack session 2215e0ee, 2026-05-26]

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